Board of Directors
CRAIG CAMP
PRESIDENT; AT LARGE
TROON VINEYARD
Craig Camp is a veteran fine wine professional with more than three decades of experience in every facet of the industry, including importing, exporting, distribution, marketing, sales, viticulture, and fine wine production. He has extensive hands-on experience in wineries in Italy, Napa Valley, the Willamette Valley, and now the Applegate Valley.
Camp is an industry leader and has been recognized for his work by The New York Times, Washington Post, Food and Wine Magazine and Saveur Magazine. He was named one of “Wine’s Most Inspiring People of 2020” by the Wine Industry Network. He is president of the National Board of Directors of the Rhône Rangers and on the executive committee and a board member of the Oregon Winegrowers Association. He is past president of the Applegate Valley Vintners Association and is a member of the board of directors of the Rogue Valley Vintners Association and the Oregon Winegrowers Association.
He came to the Applegate Valley to work in a region on the cutting edge of fine winemaking and is passionate about biodynamic winegrowing and winemaking in Oregon.
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ALEX SOKOL BLOSSER
VICE PRESIDENT; LARGE WINERY
SOKOL BLOSSER WINERY
When I finally achieved Snapple Salesmen of the month at our local distributor, my mom decided to hire me at the winery to travel the nation selling our family’s wines. This was in July of 1998 and I remember still having hair! Since then, I have run our distributor sales team as VP of Sales, became the winery’s 4th winemaker in 2012, and in February of 2023 I became President of the winery and vineyard. Throughout all that time I have overseen our vineyards, forever tying me to the land and further reinforcing a simple truism: wine is made in the vineyard. After all these years and various roles at my family’s Estate, I am more excited than ever to take my past experiences and lead our team toward its goal every vintage: craft compelling wines worth putting on your table.
A little about me: I graduated from Portland State University with a philosophy degree in 1997 and then a MBA in 2003. I live on the vineyard with my wife, Ginny, and our golden retriever, Gus. We’ve raised two great men who are currently out finding their paths in life. When time allows, we love to take our RV out on adventures, read (especially sci-fi), and when the skies are clear, take my telescope out to wander around the heavens.
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MATT VUYLSTEKE
TREASURER; WILLAMETTE VALLEY
AMATERRA WINES
At the forefront of Amaterra—an urban winery oasis nestled amidst the tree-filled slopes of Portland's West Hills—is Matt Vuylsteke, the general manager and winemaker. A native to Portland, Oregon, Matt began his journey into winemaking at Oregon State University where he earned a bachelor of science in Food Science and Technology before attaining a master’s degree in Business Administration from Concordia University.
While at Oregon State, Matt worked as a cellar hand at Tyee Wine Cellars and served as an undergraduate research assistant in the enology extension laboratory. He then spent several years in Washington working as a production enologist for The Hogue Cellars before eventually returning to Oregon and joining the Domaine Serene team as an assistant winemaker.
He went on to establish a vineyard management and winemaking consulting company, and, in 2012, served as the founding winemaker for 51Weeks Winemaking. In addition to his knowledge of the winemaking process, he has extensive business experience from his time working as a sales manager and systems leader at the Pall Corporation and as a business manager at bioMerieux, Inc.
At Amaterra, Matt leads the management of the estate vineyards, winery, tasting experience, restaurant, and event programming. He maintains oversight of the winemaking program, including production, harvest, and the Wine Club while also overseeing culinary operations, event execution, and sales management. His vision has been instrumental in building brand recognition and executing a successful winemaking strategy, not only bringing Amaterra well-earned recognition but also providing consistent leadership crucial to the operations at the winery.
With a passion for sustainability in winemaking, Matt has worked to identify and build relationships with growers who share a love of Pinot Noir and emphasize quality and sustainable growing practices. He uses a gravity-flow approach and gentle handling of the fruit to focus on wine texture during the winemaking process, resulting in wines with beautiful aromatics.
When he’s not busy bringing delicious wines to consumers, Matt enjoys skiing, cycling, tennis, and spending time with his wife, two children, and golden retriever, Champ, on both the mountains and the beach.
NORA LANCASTER
SECRETARY; ROGUE VALLEY
KRISELLE CELLARS
Nora Lancaster comes to the Oregon Winegrowers Association Board from over two decades in the Southern Oregon wine industry.
As a partner and the acting Director at Kriselle Cellars in the Rogue Valley, Nora comes with up-close experience in owning and operating a wine business, while championing the area, region, two nested AVAs, and the state. Nora has always believed that we are better together, that many voices are better heard, and that unity is makes us stronger. This is a deeply felt conviction that she brings to her personal life, to her business, and to the industry at large. Nora has served on many boards, committees, and advisory councils for the advancement of the wine industry and representation of the Rogue Valley, a place she cherishes. Nora’s love for wine runs deep and is a main contributor of her drive, as she sees herself as “powered by passion.”
ANDY STEINMAN
PRESIDENT EMERITUS; WILLAMETTE VALLEY
WALTER SCOTT WINES
Andy Steinman is a Partner and CFO of Walter Scott Wines in the Eola-Amity Hills. He and his wife Sue are also the financial partners in Portland’s Canard and Le Pigeon restaurants.
Andy’s firm, Ethos Wine Industry Advisory, provides financial consulting and Mergers and Acquisition advisory services in conjunction with Global Wine Partners.
Steinman has focused his career on entrepreneurship, building successful businesses in Consumer-Packaged Goods, Computer Accessories and Software prior to focusing on the Wine Industry.
He graduated from Carnegie-Mellon University with a BS in Management Science and earned his MBA from the University of Chicago.
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TYLER BRADLEY
UMPQUA VALLEY
RIVER'S EDGE | BRADLEY VINEYARDS
Tyler Bradley grew up on his family vineyard in Elkton, planted by his father, John, in 1983. Through spraying, planting, grafting and harvests, Tyler’s foundation was rooted in the vineyard. After several years of selling grapes to wineries throughout Oregon, the Bradley wine label was established in 2001 in partnership with River’s Edge, Elkton’s first winery.
Encouraged by his parents to discover his passions and have world experiences before joining the family business, Tyler earned a communication degree and a strategic minor in chemistry from Oregon State University. He worked for the National FFA Organization in Washington, D.C., and Indianapolis before transitioning to large-scale event production in Chicago.
In 2014, after the unexpected passing of his father, Tyler returned home to manage the vineyard and winery. Joining River’s Edge as assistant winemaker, he trained under Mike Landt and, since 2017, has been head winemaker for River’s Edge and Bradley Vineyards. Tyler works exclusively with estate-grown grapes and select vineyards in the Elkton Oregon AVA, driven by a deep connection to the land and natural resources.
BRIAN GRUBER
AT LARGE
IRVINE & ROBERTS
VINEYARDS
Brian Gruber is a wine grower and winemaker in Southern Oregon’s Rogue Valley. He is currently the winemaker at Irvine & Roberts Vineyards. Brian also founded Swallow Hill Vineyard, where he farms premium wine grapes in the rolling hills above Ashland.
Prior to his role at Irvine & Roberts Vineyards, Brian was the co-founder and head winemaker at Barrel 42 Custom Winecraft, a custom crush winery that makes wine for more than twenty clients. He was also the winemaker and co-owner for Quady North Winery, a 7,000 case, award-winning wine brand with international distribution.
Before co-founding Barrel 42, Brian spent five years at Troon Vineyard, filling numerous roles including vineyard management, winemaking, production, and general management. Brian came to Troon from Capital One, where he had an 11-year career as an executive in the Human Resources, Finance and Information Technology fields. Brian also spent six years in the wine industry in Virginia, creating and managing Walnut Grove Vineyards. Prior to Brian’s career at Capital One, he spent 11 years in the U.S. Air Force, including five years in the Air Force Personnel Command where he leveraged analytical models to make long-term policy recommendations on recruiting, training and retention.
Brian is a graduate of the United States Air Force Academy, where he received his Bachelor of Science in Economics and Operations Research. He also attended the John F. Kennedy School of Government at Harvard University, where he received his Masters of Public Policy. Brian lives in Ashland, Oregon with his wife Marya. They have one daughter and three Dachshunds.
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JASON COLE
INDEPENDENT GROWER
COLE FAMILY VINEYARD
After graduating with a BS from the Viticulture and Enology department at UC Davis, I took a job at Stagecoach Vineyard in Napa. I worked there for over 4 years, helping to manage and develop 500+ acres of vineyards. I left Stagecoach to pursue a Masters degree from the Vinifera Euromaster program in Montpellier, France. My thesis focused on Tempranillo grown in Southern Oregon, which lead me to settle in the Rogue Valley. In 2012 I purchased my own Applegate Valley property (Cole Family Vineyards) and was invited to be a partner in Pacific Crest Vineyard Services with Randy Gold in 2015. Since Randy's retirement I have been the sole owner of Pacific Crest, managing 150+ acres across the Rogue Valley AVA.
BROOKE ROBERTSON
EASTERN OREGON
DELMAS | SJR VINEYARD
Brooke spent five years working in the Napa Valley, tending to the high expectations of iconic vineyards and wineries. Additionally, Brooke has worked in Australia for Torbreck, focusing on small lots of highly sought after Rhône-style wines. Brooke completed her tenure in the Napa Valley as Viticulturist for The Napa Valley Reserve. She has a Bachelor of Arts in Philosophy from Oregon State University, an AAAS degree in Enology and Viticulture from Walla Walla Community College, and studied for a Master’s degree in Viticulture at Cal Poly; San Luis Obispo. She holds a UC Davis winemaking certificate and has completed the Simonit & Sirch Advanced Vine Master Pruners Academy. Brooke serves on the Board of Directors for the Oregon Winegrower Association, representing Eastern Oregon; is a Bâtonnage (Women in Wine) Level One Mentor; and created the Vineyard Technical Group for Walla Walla Valley in conjunction with Oregon State University and the Rocks District Winegrowers.
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